or two webmasters of snake oil selling web sites have had the gall
to Email me and ask for me to link to their web site or even to
place an advertisement on this web site. They may use legitimate
or logical scientific explanations for how their product works.
They may use the names or pictures of famous people to promote their
product, although not necessarily with the individual's consent.
The idea is to associate their product with someone or thing that
you percieve as being reputable, legitimiate, and honest. By association
with good ideas and good people, you may be more inclined to believe
their product is also reputable. This idea is used by advertising
agencies all the time and so do snake oil sellers.